Monster Energy To Sponsor Annual Xtremey Awards

April 20, 2007

Popular energy drink will have an award named after it for the May 8th event at Santa Ana's (Calif.) OC Pavilion

CORONA, Calif., (April 12, 2007) - With the extreme powersports' version of the Academy Awards a little less than a month away, Monster Energy has stepped up to sponsor the popular event that for the past seven years has honored the best-of-the-best in the gas & gravity world of extreme sports.

"The Xtremeys have become a highly anticipated staple event within the extreme powersports industry," said Joe Parsons, Senior Motorsports Marketing Manager for Monster Energy. "The staff at Impact Video do an excellent job not only identifying the year's standout extreme powersports athletes and moments, but also in putting on one heck of an show to honor our sport's participants.

"Monster Energy is pumped to be associated with this year's Extremey Awards."

Highlighting the event for Monster Energy, in addition to the awards the athletes it sponsors will bring home, will be a special yet-to-be-named Xtremey/Monster Energy award.

"No doubt the Monster Energy award will be associated with MONSTER something," said Parsons. "Something REAL big. Stay tuned."

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